Hello, I'm Tarek, a designer with passion for building smooth Products.
I’m a Product Designer based in Egypt, specializing in crafting Design Systems, UX Audits, User Research, and Usability Testing. I’m dedicated to maintaining and scaling the design system at @Xeer and crafting reliable UI at @Evaro Studio in Saudi Arabia.
Featured Work
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How I Revamped Design Tokens to Boost Efficiency in the Xeer Design System
I led the revamp of design tokens in the Xeer Design System, establishing new baselines and resolving old big issues. This significantly improves efficiency, enables faster updates, and ensures greater consistency.
Helping Shobly Triple Their Customer Stores Through a New Redesign
I revamped the platform, enhancing its functionalities, such as online store creation, management, POS systems, payment processing, and marketing tools. This was based on research, making the platform easier to use and increasing their customer base stores.
Friendy car App UX Audit.
Friendy Car, a player in the Egyptian and Dubai car rental market, faced UX hurdles with their app. The project focused on UX audit, usability testing and some strategic improvements.
Spotify's new feature analysis
This article will give you insights into Spotify’s feature analysis and learn how to apply these psychological principles in your next designs.
Optimizing the Journey of Giving.
Al-Ihsan raises millions of dollars annually to help the needy around the world. The challenge was to optimize their donation checkout process and keep changes minimal to keep user comfort, increase donations conversions.
